A PIOs Response to an Active Shooter
Monday of this week started out just like any other day. Little did I know, a short 3 hours after beginning my day, the unthinkable would occur. I often …
8 Steps to Develop an Effective Crisis Communication Plan for Your Private Business
Every business, big or small, is susceptible to a crisis and you need a crisis communication plan. These can come in many forms, such as natural disasters, cyber-attacks, product …
Bridging Statements: Navigating Media Interviews with Confidence
Sheriff Mellinger (Ret.) being interviewed by media during a lost child search.
In my podcast last week, I discussed the importance of bridging Statements. I promised to write a …