Dealing with a Boss Who Opposes Its Use During a Crisis or Disaster

In today’s digitally connected world, social media has become an essential tool for communication during times of crisis or disaster. However, not everyone in a position of authority may fully appreciate its value or understand its potential benefits. If you find yourself working under a supervisor or boss who does not support the use …

The Decline of Twitter: Implications for Government Agencies’ Emergency Communication with Constituents

Police, Fire, Corrections, Government, and other organizations, are having difficulty connecting with people in order to disseminate critical information after recent changes to Twitter.  Twitter has long been hailed as a powerful tool for governments and agencies to engage with constituents during emergency situations. However, recently Twitter has stopped allowing automatic feeds to websites …

ThePioGuy is on Social Media, Check Me Out!

📢 Attention, everyone! 📢

I have some exciting news to share with you all! 🌟 In honor of National Social Media Day, I want to remind you that “ThePIOGuy” is on several different social media platforms, and I couldn’t be more thrilled to connect with you there! 🙌

If you’ve ever been curious about the world …

The Do’s and Dont’s of Social Media for Law Enforcement

🚔 Social media plays a pivotal role in enhancing the connection between law enforcement agencies and the public, while fostering transparency. The vast number of individuals and diverse personalities present on social media platforms emphasize the significance of upholding professionalism within law enforcement agencies. 🕊️

📢 Maintaining a professional presence on social media is essential …

Leveraging Social Media for Disaster Preparedness: Empowering Citizens in the Digital Age

In an era dominated by technology and connectivity, social media has emerged as a powerful tool for disseminating information and connecting people worldwide. Beyond its primary purpose of sharing cat videos and vacation photos, social media platforms offer unique opportunities to engage and prepare citizens for potential disasters. This blog post explores the ways …

Welcome Message!

Welcome to the New and Improved PIO Guy Website: Your Hub for Effective Crisis Communication and home of THPR Group.

I am absolutely thrilled to introduce you to our newly redesigned website, dedicated to improving communication, training, and information for all crisis communicators. At The PIO Guy, I understand the vital role that effective communication …

Media planning for crisis communications.

8 Steps to Develop an Effective Crisis Communication Plan for Your Private Business

Every business, big or small, is susceptible to a crisis and you need a crisis communication plan. These can come in many forms, such as natural disasters, cyber-attacks, product recalls, financial downturns, or even a pandemic like we’ve experienced recently. While it’s impossible to predict every possible crisis that could happen, it’s crucial to …

The PIO Golden Hour

Law Enforcement on scene on a response.

As a Public Information Officer (PIO), the first 60 minutes of a disaster can be one of the most critical periods of your career and this is the Golden Hour to any large scale response.. This is the time when the PIO must act quickly and effectively …

Why is Your Agency Not on Social Media?

Literally Facebook is larger than most countries around the world.  People spend hours a day reading, watching and listening to social media posts.  Why would any public safety agency not want to use a medium of journalism, that you and your agency can control every single message you post.

That’s right, nobody else controls your …