Read all the latest tips and best practices for public information officers in my blog. I cover all things crisis communications, media interviews, social media and more in The PIO Guy Blog.

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Crisis Communication Equation

When there’s an emergency or important event happening, the Public Information Officer (PIO) has a crucial role in crisis communication. Their main job is to make sure that the right information reaches the right people at …

A PIOs Response to an Active Shooter

Monday of this week started out just like any other day.  Little did I know, a short 3 hours after beginning my day, the unthinkable would occur.  I often think, is today the day? Well, this …

The PIO Golden Hour

Law Enforcement on scene on a response.

As a Public Information Officer (PIO), the first 60 minutes of a disaster can be one of the most critical periods of your career and this is the Golden …

Tips to Help You Prepare for a Television Interview

Speaking in a television interview can be an overwhelming experience, particularly if you are not used to public speaking or media interviews. However, with proper preparation and practice, you can deliver a successful interview and effectively …

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