8 Steps to Develop an Effective Crisis Communication Plan for Your Private Business
Every business, big or small, is susceptible to a crisis and you need a crisis communication plan. These can come in many forms, such as natural disasters, cyber-attacks, product …
Bridging Statements: Navigating Media Interviews with Confidence
Sheriff Mellinger (Ret.) being interviewed by media during a lost child search.
In my podcast last week, I discussed the importance of bridging Statements. I promised to write a …
The PIO Golden Hour
Law Enforcement on scene on a response.
As a Public Information Officer (PIO), the first 60 minutes of a disaster can be one of the most critical periods of …